Susan Payrovi, MD

Privacy Policy

Effective Date: January 2026

 This Privacy Policy describes how Susan Payrovi, MD (“Practice”), operated by TRUE Medicine LLC (“TRUE Medicine,” “we,” “our,” or “us”), collects, uses, shares, and protects information obtained through drsusanpayrovi.com (the “Website”), related educational community programs, and associated digital services.

By using the Website or interacting with our services, you agree to the practices described in this Privacy Policy.

 

1. Scope of This Privacy Policy

This Privacy Policy applies to information collected through:

• drsusanpayrovi.com
• TRUE Medicine educational community programs
• Online forms and contact submissions
• Email communications
• Membership enrollment
• Educational courses and community platforms
• Digital communications and related online services

This Privacy Policy does not replace or modify:

• HIPAA Notice of Privacy Practices
• Medical consent forms
• Telehealth consents
• Shared Medical Visit Agreements
• Other patient-specific agreements

Protected health information collected as part of medical care may additionally be governed by applicable healthcare privacy laws.

2. Information We Collect

We may collect information you voluntarily provide, including:

• Name
• Email address
• Mailing address
• Phone number
• Payment information
• Membership enrollment information
• Educational program participation information
• Messages or inquiries submitted through the Website
• Information voluntarily shared in educational community settings

We may also automatically collect certain technical information, including:

• IP address
• Browser type
• Device information
• Website usage data
• Cookies and analytics information
• Pages visited and interaction data

3. How We Use Information

We may use collected information to:

• Provide Website functionality
• Respond to inquiries
• Operate educational community programs
• Process memberships and payments
• Deliver educational content
• Communicate regarding programs or services
• Improve Website functionality and user experience
• Maintain security and prevent fraud
• Comply with legal obligations

If you voluntarily opt in, we may also send:

• Educational updates
• Program announcements
• Newsletters
• Event information
• Promotional communications

You may unsubscribe from non-essential communications at any time.

4. Educational Community Programs

TRUE Medicine educational community programs may involve interaction with other participants through online platforms, discussions, courses, or community forums.

Please avoid sharing sensitive personal or medical information in public or community-facing spaces.

Participation in educational community programs is voluntary.

Information voluntarily shared in community settings may be visible to other participants.

5. Medical Information and HIPAA

If you become a patient of Susan Payrovi, MD, certain health information may be protected under applicable healthcare privacy laws and the Practice’s HIPAA Notice of Privacy Practices.

Website communications, standard email, and educational community platforms may not provide the same level of protection as secure medical record systems.

Clinical communication for established patients should occur through the designated patient portal whenever possible.

Messages are not monitored continuously.

Do not use Website forms, email, or messaging systems for emergencies or urgent medical concerns.

If you are experiencing a medical emergency, call 911 or seek emergency medical care immediately.

6. Cookies and Analytics

The Website may use cookies, analytics tools, and related technologies to improve functionality and understand Website usage.

These technologies may collect information regarding:

• browsing behavior,
• device usage,
• referral sources,
• and interactions with Website content.

You may adjust browser settings to limit cookies, although some Website features may not function properly.

7. Payment Processing

Payments for memberships, educational programs, products, or services may be processed through third-party payment processors.

We do not directly store complete payment card information on our Website.

Third-party payment providers maintain their own privacy and security practices.

8. Affiliate Relationships and Third-Party Services

The Website may contain affiliate links or references to third-party products and services, including supplement providers and educational resources.

TRUE Medicine may receive compensation from qualifying purchases through affiliate relationships.

We are not responsible for the privacy practices, security, or content of third-party websites or services.

Your interactions with third-party websites are governed by their own policies and terms.

9. Sharing of Information

We do not sell personal information.

We may share information:

• with service providers assisting Website operations,
• with payment processors,
• with technology vendors,
• when legally required,
• or when reasonably necessary to protect rights, safety, or security.

We may also share information with your consent or at your direction.

10. Data Security

We use reasonable administrative, technical, and operational measures intended to help protect information.

However, no Website, internet transmission, or electronic storage system can guarantee absolute security.

You acknowledge that use of internet-based communications involves inherent privacy and security risks.

11. Data Retention

We may retain information for as long as reasonably necessary to:

• provide services,
• comply with legal obligations,
• resolve disputes,
• enforce agreements,
• and maintain operational records.

Retention periods may vary depending on the nature of the information and applicable legal requirements.

12. Your Choices

You may:

• unsubscribe from marketing communications,
• request updates to your contact information,
• request removal from educational mailing lists,
• or inquire about information maintained through the Website.

Certain information may still be retained as required for legal, operational, or security purposes.

13. Children’s Privacy

The Website and educational community programs are intended only for individuals age 18 years or older.

We do not knowingly collect personal information from children under 18.

14. California Privacy Rights

California residents may have certain privacy rights under applicable California law.

Requests regarding privacy rights may be submitted using the contact information below.

We reserve the right to verify identity before responding to requests.

15. International Users

The Website is intended for users located within the United States.

If you access the Website from outside the United States, you do so at your own initiative and are responsible for compliance with applicable local laws.

16. Updates to This Privacy Policy

We may update this Privacy Policy from time to time.

Updated versions become effective upon posting.

Continued use of the Website or related services after updates constitutes acceptance of the revised Privacy Policy.

17. Contact Information

Susan Payrovi, MD
Operated by TRUE Medicine LLC

PO Box 442
Burlingame, CA 94011

Website: drsusanpayrovi.com